@wion @starbreaker also you can't assume your userbase is all americans, mexicans, canadians what ever. Far easier to comply with GDPR and be done with it.
Right. As Keith was saying here...
https://adactio.com/journal/13364
...any site that serves EU citizens is affected, not just EU sites.
I see only good coming from this, if it means breaking ad-tech ribs. Some casualties might happen, of course, but the greater benefit could be worth it.
We'll see.
@starbreaker
Seriously. And publishers too. It's going to shake up the whole game. I'm looking forward to the action.
I almost used the popcorn line, btw. lol