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Gmail's upcoming self-destructing emails will require the recipients to click on a link and log in with their accounts to see the content, if they are accessing via IMAP/SMTP.

Don't be fooled: Google's purpose is not to give us more confidentiality. They want all of their users to access their mailboxes via the Gmail app or their web interface, so they are creating a burden to the recipients and calling it “security” to convince people to adopt it.

@miramarco I dunno. Do they really benefit more by that than just having the email text in the first place? They can analyze it and use it to feed their ad algorithms either way.

miramarco @miramarco

@keiyakins My suspicion is that they want people to install their app, or at least access Gmail via their web interface, rather than using third-party apps they have little control on.

I mean, Gmail keeps welcoming me with an invitation to update and use their app, so I think that’s what their management is aiming at.