Apparently (no joke):
"The green box on top represents new opportunity, Whitman says. The box is green to symbolize both opportunity (money) and eco-friendliness."
The jokes write themselves.
@craigmaloney Whitman: Plz note that the company's name is located outside of the box.
@craigmaloney Whitman: Plz note also that though the company name is bolded, "Enterprise" is not. This symbolizes that with HP, Enterprise solutions are lighter, nimbler *whispers "innovative"*.
@craigmaloney siiigh. what was wrong with the old [(hp)] logo? another case of https://www.youtube.com/watch?v=qImHuiYnVQ0 I guess..